Stockholm Run Club
A new identity for a movement
bigger than running.
Introduction
Starting as a tightly knit group of friends going for runs together in 2020, Stockholm Run Club has since become Sweden's biggest running club with hundreds of running enthusiasts who come together every week to hit the road.
With the new custom logo being rooted in the idea of a shared path we move on together, the club has gained a new identity that stands for something bigger than just running. By organizing various events and partnering with brands such as Red Bull Sweden, the club continues to bring movement not only to the streets but to the local community.
Made at Studio Herrström
with Erik Herrström, Marcell Gulyas, Matouš Marťák, Julian Jakob, Martin Carlsson, Marzena Plaszczyca, Kara Griffin Cushman, Kerstin Herrström
Photography by @paulgilham5, @_awesomedave_
Services
Visual Identity
