NOCS is a Swedish audio brand creating high-fidelity products through in-house design, acoustic tuning, and a thoughtful approach to materials. Its philosophy is reductive: remove what is unnecessary and focus on sound, construction, and longevity.
NOCS speakers are built on reduction, so the identity is too. The logotype borrows the products' clean lines and monolithic, almost archaic forms, then tips the N forward, a small lean that turns a stripped-back aesthetic into a statement about where the brand is heading. The symbol goes further still, boiling the speakers' silhouettes down to their barest geometry. Nothing extra, nothing decorative. Just the object, distilled.
In memory of Daniel Alm, with gratitude for the collaboration and the work we created together.
Made at Studio Herrström
with Erik Herrström, Kara Griffin Cushman, Jon Marsh, Martin Carlsson, Marcell Gulyas, Julian Jakob, Matouš Marťák, David Lewerentz, Kimelle Fleary, Kerstin Herrström
Services
Art Direction
Visual Identity